According to the website, by looking at data and trends from previous years, we can also understand what Gen Z are eating this Navratri and when orders will be highest. The data used here is from last year, but it can help us understand Gen Z's preferences.
Gen Z Food Trends for Navratri at Late-Night: Navratri is underway, and this year too, millions are celebrating the festival with great enthusiasm. Especially the youth, who traditionally fast, but this time their approach to food and drink will be a little different. Gen Z, who are very fond of digital and new things, are also preferring a mix of traditional and modern snacks during Navratri. This means they will not only want old-fashioned food, but also new and trendy food.
Recently, a food delivery website, fooddatascrape.com, revealed in an article what Gen Z is eating during Navratri. To do this, the website analyzed online food delivery data. This reveals which foods are being ordered the most, when and what time people order food, and which dishes are most popular.
According to the website, by looking at data and trends from previous years, we can also understand what Gen Z are eating this Navratri and when orders will be highest. The data used here is from last year, but it can help us understand Gen Z's preferences.
So Gen Z is changing the Navratri culture
Older generations often preferred home-cooked meals or traditional snacks during Navratri. However, Generation Z is different. They enjoy simplicity and trying new foods, especially from online platforms.
In its article, the website explained that it used specialized technology and data to understand the eating habits of Generation Z. By examining millions of online order records, it found that food orders after midnight during Navratri are 35% higher than on normal days. This suggests that Gen Z members are slightly different in their eating times and methods, and their celebrations are also changing.
What are Gen Z ordering?
Based on comprehensive food delivery data collected from major quick commerce companies and delivery platforms, here is the estimated food preferences of Generation Z during Navratri 2025:
Late-night eating trends among Generation Z
Data shows that Generation Z members are particularly likely to order food between 12:00 AM and 3:00 AM. This is linked to their flexible schedule, the ability to socialize with friends, and their desire to try new foods.
Example of a midnight order from last year (2024):
The rise in late-night orders isn't just due to hunger, but also reflects a shift in the way Generation Z celebrates festivals. Data shows that light snacks and beverages, in keeping with the fasting rituals, are the most preferred midnight orders.
What food is being ordered at midnight in which city?
In which cities do Generation Z order food the most at midnight during Navratri? It turns out that in Mumbai and Delhi, the most food is ordered after midnight. This means that people here enjoy eating late at night.
Statistics show that light snacks and beverages are the most preferred midnight orders as per the fasting rules.
